How Many Etsy Sellers Get IP Complaints? What Etsy's 2025 Transparency Report Publishes
Direct answer: Etsy's 2025 Transparency Report does not publish the number or share of sellers who receive an IP complaint, so this guide does not give one. Etsy's 2025 Transparency Report publishes other counts: "around 111,000 alleged infringement reports," "approximately 846,000" listing removals, and about 28,000 shops closed for "repeat infringement and/or counterfeiting violations." These are totals for all of Etsy and cannot be turned into a chance that your shop gets a complaint. This is not legal advice.
TL;DR: The report says Etsy processed around 111,000 alleged infringement reports in 2025, "a 30% increase from the year prior." It says it rejected 18% of submitted reports. It does not say how many sellers were affected. Read the report itself, since later editions can change these figures.
What the report says about reports and removals
In the "Protecting Intellectual Property" section, Etsy writes: "In 2025, Etsy processed around 111,000 alleged infringement reports, a 30% increase from the year prior, while the total listing removals stayed comparatively flat at approximately 846,000."
On rejections: "We rejected 18% of submitted intellectual property infringement reports when we were unable to verify authorization, the intellectual property description was insufficient, or the report otherwise did not meet Etsy's requirements."
Note what "reports" and "removals" count. They count reports and listings. The report does not say how many different sellers they involved.
What it says about shops closed and counterfeits
Etsy writes: "In 2025, we removed approximately 180,000 listings for potential counterfeit violations through flags generated by our internal systems and closed approximately 28,000 shops for repeat infringement and/or counterfeiting violations, an uptick of 3.8% from 2024."
That figure combines repeat infringement and counterfeiting, and the report does not split the two. The same report says Etsy has "around 87 million buyers and 5.6 million sellers." It does not state a share of sellers who were affected, and this guide does not calculate one, because the totals count different things.
What it says about type and counter-notices
The report's breakdown of IP takedowns by IP issue lists "Copyright 64%," "Trademark 33%," "Patent 0%" and "Other 3%." On counter-notices: "In 2025, sellers filed counter-notices for 10% of copyright infringement reports, which is a 16% increase compared to 2024." For how a counter-notice works, see how to file a DMCA counter-notice.
What this does not tell you
- It does not say how many sellers got a complaint, or how likely you are to get one.
- It says nothing about which designs, words or products are reported.
- It is one year of Etsy's own reporting, published by Etsy. For how Etsy describes handling reports, see what Etsy's Seller Handbook says about IP reports.
- If you receive a notice, see first 24 hours after a takedown.
Where a preflight helps
A BundleShield preflight is a check you run before you list. It takes your ZIP with the license text inside and flags brand-name patterns in filenames and readable license text, byte-identical duplicates and unsafe active content, with a per-file result of Clear, Review or Remove and the reason attached. It does not scan the artwork, and it cannot predict whether a listing will be reported. Clear means no issue flagged by these limited checks. The checks are rule-based: every upload is checked against the same rubric, the same way. A risk check, not legal clearance. See what a report looks like on the sample report page.
Sources
- Etsy, "2025 Transparency Report" (PDF): https://investors.etsy.com/_assets/_62ac184886ffc08e28a16ccd4e59ac33/etsy/db/1016/10091/pdf/2025_Transparency_Report_Digital.pdf
- Etsy announcement, "Protecting What Makes Etsy Special": https://www.etsy.com/news/protecting-what-makes-etsy-special-our-commitment-to-a-safe-and-creative-marketplace
- Quotes checked verbatim against the live report on Oct 1, 2026. Figures are Etsy's own and can be revised; read the current report before relying on this summary.
